Playing the Charity Card
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Playing the Charity Card

by Craig Hartzel
58 pages, A4

The complete guide to diversifying your charity’s fundraising revenue by benefitting from the annual billion pound greeting card industry

Foreword by Howard Lake, UK Fundraising

“A worthwhile read for anybody wanting to get a little bit more from their supporters in a way they will appreciate. By concentrating on cards only Charity Greetings have been able to target thecharities and the buying market just right.”
Jacqui O’Beirne
Digital Marketing Manager
Dogs Trust 

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